Quick reminder that Monday at 4pm at Kiln we have Kevin Williams from Ascend AI leading a conversation about AI Projects and Skills.

⚡️Save your spot

See you soon,
Cat

Join the Park City Marketing Club on Monday, September 28, for a presentation and discussion about AI Projects and Skills, with Kevin Williams, founder and CEO of Ascend AI.

​What to expect:

​This is less “Wow, wow, what’s cool and hot in AI” and more of a retrenchment to the basic skills (primitives) that users need to be up to speed with.

​Basically, if you’re not doing these things, you need to be.

🎟️ Save your spot​

​More about Kevin Williams:

​Kevin Williams is the Founder and CEO of Ascend AI, where he advises boards and executives on the adoption, risk, and governance of artificial intelligence. With a background in machine learning, digital marketing, and international business growth, Kevin has launched multiple LLM-based products and built a reputation at the intersection of commerce and organizational change.

​He has been cited by leading media outlets including The Wall Street Journal, Financial Times, and Inc. Magazine as a primary source on business, technology, and innovation.

​He also chairs the Workforce Development Special Interest Group for the Responsible AI Initiative at the University of Utah, giving him an original perspective on workforce readiness and governance. Find him on LinkedIn or listen to his podcast “AI at Work”

🎟️ Save your spot​

Further together,
Cat

🙌 Thanks to our Park City Marketing Club sponsors, Kiln, Avantlink, TownLift, Lake City Photos, Humongous Media, and the Park City Chamber for their support!

Want to position your brand in front of 550+ Park City business owners, entrepreneurs and professionals? Become a Marketing Club sponsor.

Quick reminder that Monday at 4pm at Kiln we have a roundtable discussion about what’s working on LinkedIn in 2026. Bring your questions, observations, tips, and strategies and we’ll try to make sense of the LinkedIn machine.

⚡️Save your spot

See you soon,
Cat

I’m excited to announce our first Park City Marketing Club roundtable discussion on Monday, August 31. For this one, we’re going to talk about what’s working on LinkedIn in 2026.

LinkedIn is an incredibly powerful tool for founders, business owners, teams, and marketers. And there have been some significant changes to the LinkedIn feed and algorithm lately, so let’s dig into it.

We’ll cover:

• ​Interest-based feeds

• ​AI slop (and not)

• ​Profile best practices

• ​Content strategies that work

• ​and more

I’m really looking forward to experimenting with this new format. I’ll share some insights and tips to kick us off, then we’ll see where the conversation goes.

🗓️ Save your spot​

Further together,
Cat

🙌 Thanks to our Park City Marketing Club sponsors, Kiln, Avantlink, TownLift, Lake City Photos, Humongous Media, and the Park City Chamber for their support!

Position your brand in front of 500+ local business owners and pros. Become a Marketing Club sponsor.

Today at 4pm at Kiln, we’re talking about how to AI-proof your brand and online presence through authentic video, with Austin Falter from Falter Media.

Save your spot and I’ll see you soon.

Further together,
Cat

🙌 Thanks to our Park City Marketing Club sponsors, Kiln, Avantlink, TownLift, Lake City Photos, Humongous Media, and the Park City Chamber for their support!

Quick reminder that Monday at 4pm at Kiln we’re chatting about using authentic video to AI-proof your brand and business, with Austin Falter from Falter Media.

Come learn, share, and connect with your fellow Park City Marketing Club members

⚡️Save your spot.

See you soon,
Cat

Two things today:

1. Join the Park City Marketing Club on Monday, July 20 as we dive into manufactured authenticity and building an AI-proof presence through authentic video, with Austin Falter from Falter Media.

​We’ll cover:

• ​Why AI is commoditizing content production and what that means for anyone trying to stand out

• ​The difference between AI slop and manufactured authenticity

• ​The human gates that protect your brand. concept, curation, and final approval are the moat

• ​Avoiding red flags and slop

🗓️ Save your spot​

More about Austin Falter:

​Austin Falter is the founder and CEO of Falter Media, a video-first content agency based in Eagle Mountain, Utah. He leads a team of 30 that produces short-form video, podcasts, and social media content for personal brands, nonprofits and business. Austin specializes in building content systems that run without the creator having to think about them.

​🎁 PCMC Bonus: Austin created two video editing and production packages for Park City Marketing Club members. Learn more and level up your video today.

2. I’m absolutely stoked to welcome the Park City Chamber as our newest Park City Marketing Club sponsor! I’ve been a member of the Chamber for years, love their events (especially the holiday party) and use Chamber resources to help spread the word about our community. Welcome to the club, Jennifer, Scott and the whole Chamber crew!

Further together,
Cat

🙌 Thanks to our Park City Marketing Club sponsors, Kiln, Avantlink, TownLift, Lake City Photos, Humongous Media, and the Park City Chamber for their support!

Position your brand in front of 500+ local business owners and pros. Become a Marketing Club sponsor.

Today at 4pm, we’re digging into how affiliate marketing can grow your brand and business, with Scott Chaplin from AvantLink.

Save your spot and I’ll see you soon.

Further together,
Cat

🙌 Thanks to our sponsors, Kiln, Avantlink, TownLift, Lake City Photos, and Humongous Media for their support!

Quick reminder that Monday at 4pm at Kiln we’re chatting about the marketing channel you’re not using but should be … affiliate marketing, with Scott Chaplin from Avantlink.

Come learn, share, and connect with your fellow Park City Marketing Club members

⚡️Save your spot.

See you soon,
Cat

Join the Park City Marketing Club on Monday, June 29 as we dive into affiliate marketing with some of the best in the business. Bring your questions, ideas, and challenges as we learn how to use affiliate marketing to grow your brand and business with Vanessa Isaacson and Scott Chaplin from AvantLink.

🗓️ Save your spot

More about AvantLink:

​AvantLink is an affiliate marketing network headquartered in Park City, Utah. Since 2005, AvantLink has connected thousands of leading brands with content creators, media publishers, and technology partners who drive measurable sales through authentic content.

​While the network is especially strong in the outdoor and active lifestyle space, AvantLink serves brands across a wide range of verticals, with a focus on quality partnerships and transparent data.

About Vanessa Isaacson:

​Vanessa Isaacson has built her career working in multiple facets of small business advocacy and marketing. She has spent the last ten years working closely with AvantLink partners to develop strategies and processes that take their affiliate programs to the next level.

​She lives in Park City, Utah with her husband, two daughters, two dogs, and a cat, and enjoys hiking, biking, running, snowboarding, and anything else the outdoors offers.

​About Scott Chaplin:

​Scott Chaplin heads up Global Sales Operations at AvantLink, the premier performance marketing network for the outdoors. With a head for numbers and a passion for people, Scott has helped grow AvantLink from a boutique network into a global leader in performance marketing.

​Off the clock, Scott enjoys the mountains of Utah and traveling with his wife Kelly. They have been married 38 years and have four adult children. Scott has also competed in many long-distance mountain races.

🗓️ Save your spot

Further together,
Cat

🙌 Thanks to our Park City Marketing Club sponsors, Kiln, Avantlink, TownLift, Lake City Photos, and Humongous Media for their support!

Want to position your brand in front of 500+ local business owners and professionals? Join our sponsor community.

Quick reminder that next Thursday, May 28, at 11:30am, Paul Hochman from Humongous Media is teaching the first Park City Marketing Club Workshop on telling the story of your product, organization, or brand succinctly.

Paul was previously the Gear and Technology Editor for the Today Show and covered five Olympics and the Tour de France for NBC News.

In this 90-minute, hands-on workshop participants will learn:

• How to “pare away” the excess verbiage that most companies roll out when they want to say something.

• Data-backed, proven techniques for corporate expression (tone, manner, etc.)

• To create a video that applies the learned techniques.

The workshop is limited to 10 participants and it’s filling up.

⚡️Save your spot today.

Thursday, May 28
11:30am-1pm
Kiln Park City, Pink Room
$49

Further together,
Cat

I’m excited to start a new chapter: Park City Marketing Club Workshops.

These small group, expert-led workshops will provide opportunities to dive deeper into marketing-related topics and walk away with actionable steps and frameworks for your business.

We’re kicking things off on May 28 with a mid-day workshop with Paul Hochman from Humongous Media. If you attended Paul’s Marketing Club presentation a few months ago, you know that he is a wealth of wisdom, insight, and experience. The conversation was so rich that we ran out of time, which inspired the idea for a longer, more intensive workshop.

So here we are.

On Thursday, May 28 from 11:30am to 1pm, Paul is teaching a workshop on streamlining your story and stripping away excess verbiage from your messaging. He’ll share data-backed, proven techniques for corporate expression, and participants will have an opportunity to create a short video based on frameworks and strategies taught in the workshop.

The workshop is $49 and is limited to 10 participants. We’ll meet in the Pink Room at Kiln Park City, where we’ll do hands-on learning, creating, and connecting.

🗓️ Learn more and save your spot today

More about Paul Hochman:

Paul Hochman is the president and co-founder of Humongous Media. Previously, he was the Gear and Technology Editor for the NBC Today Show and covered 5 Olympics and the Tour de France for NBC News.

​For 10 years he was also a contributing writer for The New York Times, The Wall Street Journal and Fast Company Magazine, among others, and was the ski test director for SKI Magazine.

​His company creates ultra-short video content and develops multi-platform comms strategies for Fortune 50 and 100 clients, including Amazon, Comcast, Safeco/Liberty Mutual and Schneider Electric.

​Mr. Hochman is an adjunct media-and-business instructor at the University of Utah near his home in Park City, UT; and has taught English and Media Arts at Phillips Academy, Andover; and at Dartmouth College. His wife Carrie Sheinberg is a journalist, mom and Olympian and a three-time overall US National Champion in alpine ski racing.

🗓️ Save your spot

Further together,
Cat

🙌 Thanks to our Park City Marketing Club sponsors, Kiln, Avantlink, TownLift, Lake City Photos, and Humongous Media for their support.

Today at 4pm, we’re digging into how AI has changed marketing, search, publishing … and everything else, and how to stay on top of the changes, with Brian Modena, publisher of TownLift and founder of TMBR.

I’ll cap registrations at 40, so save your spot if you haven’t already and I’ll see you soon.

Further together,
Cat

🙌 Thanks to our sponsors, Kiln, Avantlink, TownLift, Lake City Photos, and Humongous Media for their support!

Quick reminder that Monday at 4pm at Kiln we’re chatting about how AI has transformed marketing, search, work, content, everything … and what to do about it. Brian Modena, founder of TMBR and publisher of TownLift will share his insights and strategies for keeping up.

Come learn, share, and connect with your fellow Park City Marketing Club members

⚡️Save your spot.

See you soon,
Cat

Join the Park City Marketing Club on Monday, April 27 as we dive into how AI has changed marketing, search, creative output, and everything else, and what to do about it.

We’ll cover:

• Why the search bar is no longer your brand’s front door.

• AI gave everyone the same equipment. The gap between those who know what to do with it and those who don’t is widening fast.

• How a small team of genuine experts with AI-expanded capability is now outperforming agencies ten times their size.

• More output without the right infrastructure underneath it is noise, not progress.

• The brands pulling away right now aren’t the loudest. They’re the ones who got their systems right while everyone else was still debating.

🗓️ Save your spot

More about Brian Modena:

Brian Modena is the founder of TMBR, a full service marketing agency, and the publisher of TownLift, Park City’s independent local news outlet.

His work sits at the intersection of media, marketing, technology, and civic life. He has served on nonprofit boards and worked with state-level tourism organizations, bringing practical governance, resident voice, and destination experience to his work with mountain towns.

A serial entrepreneur, Brian is building and consulting on real-world applications of AI in news, marketing, and travel.

Outside of work, he spends time with his wife and two boys fishing, biking, and skiing.

🗓️ Save your spot

Further together,
Cat

🙌 Thanks to our Park City Marketing Club sponsors, Kiln, Avantlink, TownLift, Lake City Photos, and Humongous Media for their support!

Want to position your brand in front of 500+ local business owners and professionals? Join our sponsor community.

Swing by Kiln today from 4-5 to celebrate four years of our Park City Marketing Club! You’ll have an opportunity to connect with fellow club members, share what you’re working on, and help shape the coming year.

Save your spot

Further together,
Cat

🙌 Thanks to our sponsors, Kiln, Avantlink, TownLift, Lake City Photos, and Humongous Media for their support!

Quick reminder that the 4th anniversary celebration of the Park City Marketing Club is Monday at 4pm at Kiln. Come connect, share what you’re working on, and help shape the future of the club.

⚡️Save your spot.

See you soon,
Cat

On Monday, March 23, we’re celebrating four years of the Park City Marketing Club!

Come join us for drinks and snacks.

You’ll also have an opportunity to introduce yourself and your business, and make suggestions about topics and speakers you’d like to see in the coming year.

Save your spot and I’ll see you soon.

Further together,
Cat

🙌 Thanks to our outstanding sponsors, Kiln, Avantlink, TownLift, Lake City Photos, and Humongous Media for their support!

Swing by Kiln today at 4pm to hear how former olympic snowboarder Jonathan Cheever and his crew at Team Cheever Plumbing and HVAC think about marketing and content creation. If you aren’t already tuned in to the community-focused, media-first approach Team Cheever takes to growing their brand and business, you’re in for a treat!

RSVP here

Further together,
Cat

🙌 Thanks to our sponsors, Kiln, Avantlink, TownLift, Lake City Photos, and Humongous Media for their support!

Want to support 500+ local business owners and professionals? Become a Park City Marketing Club sponsor.

Quick reminder that this month’s Park City Marketing Club gathering is Monday at 4pm at Kiln. We have Jonathan Cheever from Team Cheever Plumbing and HVAC coming to talk about how he and the team take a content-first, community-focused approach to marketing.

⚡️Save your spot today

See you soon,
Cat